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Why EMV / NFC ? We Make Payments Simple

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Our Company Goal:

“To be the Best Choice For EMV Credit Card Processing For All Business Owners”.       image

Thousands of business owners are getting ahead of the wave of the October 2015 liability shift to owners by getting an EMV Safe Terminal. Visa, Mastercard, American Express and Discover have said they will require us retailers to install “Chip and Pin” card readers by October 2015. We offer you a free EMV terminal and one of the lowest processing rates on qualified swiped transactions. Only .30% and we have next day funding available into your account.

EMV Chip Technology

 

New payment methods are consistently being developed to fight fraud. As a small business merchant, you may be wondering what these new methods are and how you can continue to accept credit card payments in a secure and cost effective way.

Today’s smart consumer is as likely to tap and go as to swipe and sign – and they expect the most advanced options when it comes to protecting their cardholder data. To understand what EMV is all about, read our white paper EMV: The New Way to Pay.

What is EMV?

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EMV stands for Europay, MasterCard® and Visa®, the developers of this technology. EMV has been used in Europe since 1992, and steps are now being taken to make it the standard payment type in the U.S. due to the significant reductions in fraud it produces.

EMV, also known as chip and PIN payments, starts with the consumer being issued a card into which a smart-chip has been embedded. At the time of the transaction, the card is inserted into an EMV-enabled payment terminal, which uses chip technology to verify the purchase and sends a signal to the point-of-sale (POS) device to complete the transaction. At this point, the customer may have to enter a PIN rather than sign the payment receipt, depending on the type of payment card they are using. Other than the insertion of the chip card, the sale takes place as normal – no special action is needed from the merchant. It’s important to note that in an EMV transaction, the payment card is not given to the merchant. It stays with the customer, providing an additional layer of security.

Why Adopt EMV Chip Technology?

There are two key reasons that it’s important to consider adopting EMV chip technology now. The first is, as a merchant, you never want to turn down a sale. Currently, chip cards will still have the magnetic stripe and will be usable in older terminals. However, soon you may find that you are losing sales without an EMV enabled terminal.

Secondly, EMV can help to reduce the incidence of fraud by scanning for counterfeit cards and rejecting them. EMV is a proven technology – chip cards have been used in Europe and Canada for years and have been shown to dramatically reduce fraud. In fact, the major payment brands, including MasterCard, Visa and American Express are planning a ‘liability shift’ where merchants without EMV-enabled terminals will be responsible for point-of-sale fraud losses that could have been prevented with chip technology systems.

What is NFC

Near Field Communication (NFC) is a set of standards for smartphones that allow for the establishment of radio communication between devices via touchscreen in order to share and transmit information. NFC can be compatible with existing contactless card foundations and enables a consumer to utilize one device across diverse systems.image

NFC also enables devices to share information. Users can share business cards, make transactions, access information from smart posters or provide credentials for access control systems with a simple touch.

NFC’s bidirectional communication ability is also ideal for establishing connections with other technologies. For example, a user can connect a mobile device to a stereo to play media by simply touching the device to the stereo’s NFC touch point and the devices will negotiate the best wireless technology.

So what does this mean for merchants? Quick transactions, simpler data sharing and easier connections. The most common use of NFC for merchants large and small is the use of the Mobile Wallet, which is now being utilized in many major retail outlets.

RGI is at the forefront of the mobile commerce revolution. No matter the technology, geography or business model, RGI enables the leading NFC and cloud wallets with seamless transactions at the point of sale from any mobile wallet,apple pay, app or program.image

RGI also provides a full suite of tools to enable any wallet, app or program to be accepted by merchants’ systems, while integrating all value-added mobile coupons, promotions and marketing at the point of sale.

 

Transitioning to EMV / NFC

Small businesses are always looking for cost- effective ways to adopt new technology, and we are here to help. With our Future Proof Payment Terminal , you can move all of your payment transactions to a single device. This EMV-enabled terminal easily accepts swipe, EMV, contactless and manual payments. With our all-in-one solution, you’ll be able to speed up credit card processing and accept all credit cards quickly and easily, and avoid fraud that is costly to your customers – a hassle for you and a risk for your business

CONTACT A RGI PAYMENTS SPECIALIST TODAY!

RGI – Payment Solutions
1600 Ponce de Leon Blvd, Suite 1000 Coral Gables, FL 33134 United States
Ph: 305-760-9708  Toll Free: 1-866-575-9405
Fax: 1-305-851-4115
Email: info@rgipay.com